We designed and managed targeted Meta Campaigns on Instagram and Facebook, focusing on European countries with a high number of beach volleyball enthusiasts. Ads, including carousels, videos, and images, were adapted for various post formats, reels, and stories, ensuring optimal visual impact.

We implemented a tagging and analytics system to closely monitor campaign performance. This setup allowed for the analysis of user engagement, conversions, and other key indicators, providing crucial data for the continuous optimization of marketing strategies.